one moment

please rotate your device

Lucy O'Keefe Massage Therapy

The creation of a new brand identity for a small upcoming home based massage therapy service, helping to instil trust into new clients while offering incentives for returning custom.

Style Guide

We wanted to go for clean, soft colours that help emulate the atmosphere of massage therapy while maintaining a unisex feel to appeal to all possible clients.

  • Lush Script
  • Georgia Regular

Logo Variations

Originally the company name was “What Knots?” but was later changed to "Lucy O’Keefe Massage Therapy" to give a more personal feel to the brand. By modifying the Lush Script font we were able to create a unique logotype

Promo­tional Material

To encourage return custom the business cards have a stamp based loyalty scheme on the back, offering a half priced massage to the customers on the fifth visit.

One form of advertising was to create leaflets listing the different services provided while also offering a discount to anyone who brought the leaflet to the session, this helped with getting new clients to hold on to the marketing material, keeping the companies branding and details fresh in their mind.

lets talk design

tell us what your after and we’ll find out how we can help

  • Deft Design
  • 24 Camborne Road
  • Bristol
  • BS7 0DP

If you would like to get in touch about working together or just for a chat then please complete the form below